Websites, hosting and security — practical articles
We explain technical topics in plain language: how to speed up your site, protect it and get it in front of customers.
Email marketing: how to build a subscriber list and what to send
A social media account can be closed and an algorithm can change — but your subscriber list is yours. Practical rules for building an email list properly and using it.
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Colour and font choices in web design: practical rules
Colours and fonts set a site's character, but a poor choice means unreadable text and "lost" buttons. Practical rules, …
What is Cloudflare and what does it do for your site?
Cloudflare sits between your site and your visitors, speeding it up and protecting it from attacks. How it works and wh…
A product page that sells: what should it include?
Buyers decide on the product page: buy, or leave. From photos to price, from delivery to reviews — the elements of a go…
Does your website collect personal data? Why consent matters
A contact form, a sign-up or an order — all of these collect personal data. What should a site owner pay attention to u…
Corporate email ([email protected]): why Gmail isn't enough
[email protected] instead of [email protected] — the difference isn't just how it looks. We explain the advantages of …
7 steps to keep your website secure
Seven simple steps a site owner can take themselves: updates, strong passwords, 2FA, backups, SSL and more.
How to choose keywords: the first step in SEO
Which words do your customers type into Google? Choosing keywords is the foundation of SEO — we explain how to find the…
Are your emails landing in spam? What SPF, DKIM and DMARC are
Gmail, Yahoo and Outlook filter emails without proper authentication more and more strictly. Three essential DNS record…
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